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May 2013 - ZSEM Business Academy Franchising Business



ZSEM Business Academy is offering a seminar on Franchising in Zagreb, Croatia on Monday, May 20th. This seminar deals with the important aspects of starting, developing, and managing both franchise networks and franchises within those networks. Specific attention is given to the franchisor-franchisee relationship, and how both sides contribute to their mutual success. Profit opportunities, legal considerations, and international aspects of franchising are addressed as well. This seminar will explore the strategic issues related to franchising from the franchisor’s point of view, and will equip participants to evaluate whether or not to franchise, and if so, the most effective way to do so. This seminar will be lead by franchising expert, Dr. Marta Ziółkowska,an assistant professor at Warsaw School of Economics in the Department of Corporate Management. IFTF members can receive a 10% discount, here is the full brochure in English (the language of the seminar), by contacting Lana Mazuranic at lmazuran@zsem.hr.

Note: This seminar will be held in English as the official language.
Click here to download the brochure.



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